Archive for May 15th, 2008

Apple Store - Boylston Street Opens Today

So Jon and I just got home from the crazy extravaganza that was the opening of the largest Apple Store in the US which happens to be right here in Boston! This flagship store is a 3 floor glass and stainless steel vision of beauty.

Thanks to my friend Kim we were able to enter the store about an hour before it opened and got a private tour. On the third floor (dedicated to the biggest Genius Bar i’ve ever seen and training area) all 175 employees were gathered as a sea of light blue, navy and orange shirts. The energy was magnetic and insane as they all pumped themselves up for the incredible event that was about to unfold.

After lots of screaming, clapping, chanting and just general whooping and hollering, all 175 of them made their way down the incredible 3 floor spiral glass staircase and then they went outside to run up and down through the insane crowd that had gathered. When I got to the store at 4, the line went almost 4 blocks and the store wasn’t opening for another 2 hours. I can’t imagine how long the line was by the time the place actually opened. I can say that at 7:30, the line was still being let into the store, so it was obviously incredibly long.

We made our way downstairs where the employees had gathered around the entire store and wrapping up all 3 flights of the glass staircase as they prepared for the first customer to enter the store. It was like being at the most energetic and exciting rally you could imagine. I’ve never seen this much hype and fan chaos for a friggin’ retail store.

At 6pm, you’d think that George Clooney had entered the store after curing AIDS and ending global warming. That first guy was a rockstar, a customer but a rockstar in that moment. He made his way through every employee and slapping their hands and giving high fives. Crazy! Then the parade began and for a good 30 minutes there was nothing but clapping and screaming as fans made their way into the store. We were all given their grand opening gifts. In this case it’s a green monster Apple Boylston shirt (kinda looks like the graphic above) and little red sox for your iPod. Cute.

It was mecca and we were all home!

Here are the pictures I took on my iPhone before the store opened, as it opened and while the folks were milling about. There’s also a picture of my friend Jake who’s a Mac Genius at the new store. I’m just a mac geek:
Apple Store - Boylston Street Flagship Pictures (1) Apple Store - Boylston Street Flagship Pictures (2) Apple Store - Boylston Street Flagship Pictures (3) Apple Store - Boylston Street Flagship Pictures (4) Apple Store - Boylston Street Flagship Pictures (5) Apple Store - Boylston Street Flagship Pictures (6) Apple Store - Boylston Street Flagship Pictures (7) Apple Store - Boylston Street Flagship Pictures (8) Apple Store - Boylston Street Flagship Pictures (9) Apple Store - Boylston Street Flagship Pictures (10) Apple Store - Boylston Street Flagship Pictures (11) Apple Store - Boylston Street Flagship Pictures (12) Apple Store - Boylston Street Flagship Pictures (13)

Sorry to do a whole Kristin Dos Santos scooped post but damn if she wasn’t working her ass off this past week with LOST action.

Here is an incredible interview with Darlton about last week’s episode, the future of the show, whether we’ll start to get more answers as the series winds to its conclusion (two 17 episode seasons left folks) and if Season 5 will be The Empire Strikes Back or The Two Towers. Click here to read.

And here are two clips she posted for tonight’s first hour of the 3 hour 2 week Season 4 finale.

God, that first clip is amazing! I cannot wait until I get home tonight!

And, this post is most topical because of the new all glass Apple Store opening tonight here in Boston. Thinking of you and that glass staircase KDS! *wink wink*

Tonight I probably won’t be watching the season finales of THE OFFICE or SUPERNATURAL live because I’ll be at the Apple Store co-chillin’ but that doesn’t mean I’m going to miss them or wait until this weekend to watch.

If you have yet to check out the clips from tonight’s Supernatural finale and some of the sneak peek photos I posted, check them out. I’m dying to know if my #1 hottie survives (well, in what way he survives I should say).

Over on the The Office, it’s time to say goodbye to Toby. I’m not complaining…

I promise I will watch both shows tonight and I will give LOST a perusal as well. Couldn’t Steve Jobs pick a better night for their newest flagship launch, damn?

Oh and then there’s LOST! Michelle Forbes (always frakkin’ amazing) guests tonight and it appears that we’ll glimpse the Oceanic 6’s rescue. I’m going to probably be crying my eyes out if anyone wants to watch, head on over to my house tonight.

Quickly I wanted to touch on a couple things about last night’s television as well.

This morning I’m ripshit because I missed the most talked about moment on American Idol. I don’t quite know how I missed it considering I watched almost the entire show… I’m talking of course about the freakshow that was Fantasia’s performance! Girl’s a straight up manic panic mess with that hair, and her outfit? Child, looked like two pigs wrestling in a lycra catsuit. Hideous! Watch Simon’s face toward the end of this so called performance. Genius.

And lastly, a moment of silence after the joy of seeing slammin’ sexy Sam (Season 2) return on Top Chef last night. Can they give that boy his own show or something? I would watch him weekly, if for no other reason than he would give my right arm a work out. Loves that boy (and yes, I went there).

Sam Talbot Top Chef

Alright, back to work…

Apple Store - Boylston Street Opens Today

I’m such a geek, I’ve been jazzed about the new huge Apple Store opening downtown for over a year now and today all of my excitement will burst out in multicolored swirls of greatness set to The Ting Tings as the Boylston Street Apple Store’s doors open at 6pm tonight. Yes I will be in line a couple hours early and yes, I’ll be trying not to leave man-goo all over the shiny new store. It’s 3 floors of glass with a crazy huge glass spiral staircase, glass ceiling and grassy roof deck. (Check out Boston.com’s sneak peek photos).

Some people just don’t get it and that’s fine. Yes, sure there are 3 other Apple stores within 15 minutes of this new one but that’s neither here nor there… this is the big mothership!

Plus, I’ll get to hang out with ThePieMaker.com reader Kim as she’ll be in town for the unveiling (she works for Apple, she’s not that crazy to just fly in).

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